March 18th, 2009- The City of Rosarito Beach and FDt Marketing, organizers of the Rosarito Beach Pro Surf Contest, announced today that the 1st annual surf contest has been postponed until August 7th. The event, which is setup up as an ASP WQS 1 star, is being postponed to help give organizers more time to work with sponsors on developing their sponsor programs and activation for the event.
“The postponement of this event is in no way related to the media attacks on Rosarito Safety, I still believe tourists can come down to Rosarito, have a good time, and not worry about crime and violence. My major focus is sponsorship activation, and timing. We have had a lot of interest from companies who have large ties in the Mexico market, but with the short time frame we have been working with to develop the event , it has made it hard for us at FDt Marketing to coordinate the types of programs that these companies would like to see come out of this contest. Knowing these companies are contributing a portion of their budgets to this event, I want to make sure the correct sponsorship activation is in place for all companies getting involved”, Jeff Stoner, President of FDt Marketing.
The new date given to the Rosarito Beach Pro, not only helps out the event organizers, but helps create another contest during the summer for the surfers. “We decided on Aug 7th-9th because of the other contest surrounding those dates. The US Open is two weeks beforehand, followed by the Puerto Escondido event, and with the Rosarito Beach Pro sliding in behind those two events, it gives surfers another contest before the 2 week layoff in the schedule. We felt instead of trying to rush into this contest, we would push the date back to make sure we have plenty of time to organize the event and work with sponsors”, said Jeff Stoner. He goes on to say, “We are dedicated to the success of each event we organize and develop, and this contest is no different. We want to put on the best contest possible for the surfers”.
You can find all the updated information on the Rosarito website at www.rosarito.org. For event questions please contact FDt Marketing at 858.272.2191.
CONTACT INFORMATION: info@fdtmarketing.com or 858.272.2191
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